Overview: On July 21, Hongxing Erke issued a statement on its official Weibo to donate 50 million yuan in supplies to Henan to aid disaster relief, and it was on the hot search the next day, which subsequently caused netizens to rush into the live broadcast room for “wild consumption”. The chairman of Hongxing Erke appealed to the public Reasonable consumption, some netizens posted malicious remarks in the live broadcast rooms of other brands and other incidents. For a time, the Hongxing Erke brand has received widespread attention, and the media and netizens have spoken out about its related events, prompting it to become the focus of public opinion.
With the explosion of Hongxing Erke, a domestic product boom has emerged throughout China.
Global Industry Analysts Inc., a global industry analyst company, released the “Sports and Fitness Apparel-Global Market Trajectory and Analysis” industry report, showing that the global sports and fitness apparel market will reach US$221.3 billion in 2026, and China is the world’s second largest economy The market size of its sports and fitness clothing will reach 27 billion U.S. dollars.
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Post time: Aug-23-2021